ABOUT

I’m a collaborative design lead and systems thinker, passionate about building impactful experiences.

ABOUT

I’m a collaborative design lead and systems thinker, passionate about building impactful experiences.

How I Fit in…

How I Fit in…

I collaborate with teams to establish core design practices that orient products around validated user needs. I draw from my background in brand strategy and product design to encourage sustainable growth through deliberate positioning and product relevance. With over 10 years experience designing for startups, I'm accustomed to working quickly to create scalable processes and design systems. Establishing multi-disciplinary awareness plays a critical role in how successful a company can be, and I work to encourage these partnerships.

I'm a big picture thinker who breaks down abstract concepts into approachable, concrete tasks and tangible products. Before I build, I listen. I watch. I orient myself with the problems faced by the business and by the user, then weigh the pros and cons of each potential strategy. Simultaneously, I'll test ideas incrementally, get feedback, revamp. I believe in solidifying ideas as we discuss so we know we're on the same page—we're not left wondering if we've understood each other correctly. I work quickly and thoughtfully, and teach others to do the same.

Design is a tool. It can be used in many capacities, and will be as beneficial as it is given room to be. For companies interested in improving user experience, polishing or scaling an existing product, or increasing design efficiency, thoughtful design can mean the difference between success and wasting years of painstaking work.

My hope for any position I hold is to inspire others by showing them what is possible, to learn something useful, to work with interesting people, and to provide long-lasting value even if I'm not there anymore. Beyond tangible deliverables, the greatest value I bring is my ability to ask productive questions to keep things moving, draw out different ways of thinking, and produce quality work in chaotic environments.

Over the past 17+ years, I've designed in a variety of capacities…

  • Owned and managed a creative agency for a decade, worked as a contractor for other agencies, worked as a full-time employee
  • Designed end-to-end brands, marketing campaigns, and products for startups, nonprofits, small businesses, mid-size corporations, and Fortune 100s
  • Across many industries: technical B2B software, healthcare, real estate, education, wellness, food & beverage, retail, and more
  • Specialize in B2B and B2B2C, but also experienced in B2C
  • Worked remotely 95% of my career

Schedule a Meeting

Seattle or Zoom call

Philosophy

Philosophy

I work for clarity and optimize for the collective team's natural strengths. I believe taking care of the resources you have goes a long way in business.

References

References

"Kari is without a doubt the best Design professional I have had the opportunity of working with. Her time navigating the ever-changing landscape of agency, paired with her deep knowledge of brand strategy, allow Kari to bring a fresh and unique perspective to Product. Perhaps what has amazed me most over the past two years of working with Kari is her ability to immerse herself at any level of the business and provide clear, concise thoughts on how to deliver iterative value that solves key customer pain-points.

When Kari joined Esper we were in a phase of rapid growth. After just closing a $30M funding round–and another $60M shortly after that–she was forced to scale the design function rapidly. Throughout this time, Kari fostered a sense of collaboration and scrappiness that was unrivaled. Dealing with difficult constraints and high pressure demand from stakeholders, she was still able to grow her team and quickly onboard them to productivity. I remain impressed to this day by her ability to produce in the toughest of environments.

It’s not often you find someone who excels at every pillar of *Product* Design, but Kari is one of those few. She leads by example. Whether it be breaking down the complex use cases edge computing presents, building out robust design systems to increase efficiency and predictability, or coaching her team on how to increase their efficiency and quality; she can do it all. And for that reason, I hope I have another opportunity in my career to team up with Kari."

Cole Jaillet, Director of Product Management
Esper

"Kari makes it easy to work quickly and effectively. She is our go-to person in many matters not even directly related to design. She has never let us down."

John Bialk, Founder & CEO
Quietyme

"Beyond being an amazing artist, Kari really understands how important branding is and how to construct a brand to meet my business’s needs. We’re extremely grateful to have worked with her."

Niko Skievaski, Co-founder & President
Redox

"I've had the pleasure of collaborating with Kari on various projects and found that she always goes above and beyond to really understand the challenge and think strategically about the big picture before suggesting possible solutions or diving into design. A true strategic designer, and an asset to any team!"

Gage Mitchell, President
Modern Species